R.I.P. Steve Jobs: If today were your last…


One of the world’s most creative and visionary entrepreneurs of all time passed away today. Steve Jobs, founder of Apple which gave us the Mac computer, iPod, iPad, iPhone and tons of other life-enhancing revolutionary products left us today at age 56. He will forever be missed.

The lasting memory I have of Steve Jobs is a commencement address he gave at Stanford University’s graduation ceremony in 2005. In his speech, he spoke of how a simple quote on death helped to push him to success. This is a short excerpt of what he said:

“… for the past 33 years, I have looked in the mirror every morning and asked myself ‘If today were the last day of my life would I want to do what I am about to do today?’ And whenever the answer has been ‘No’ for too many days in a row, I know I need to change something. Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life… Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose.”

A few simple words. But more powerful than just the letters strung together.

If today were your last day, would you do what you are about to do today? 

Rest in Peace, Steve Jobs.


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